How I Named My Brand

One of my favorite parts of creating brands and websites for clients is learning the story behind their names. Sometimes it’s a blend of favorite things, children’s names, or nods to their industry. Other times it’s a clever pun or a meaningful phrase. Whatever the inspiration, I love discovering the heart behind it.

So what about mine? “Kiki” is a nickname that’s especially close to my heart—given to me by my nephew and niece, and shared by my grandfather, who used to call my mom Kiki when she was little. It’s a sweet thread that ties generations together and reminds me where my creative spirit comes from. As for the “Co,” while it might seem unexpected for a one-woman studio, it stands for collaboration. Every project is a true partnership between me and my clients—and that’s where the magic really happens.